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Data quality news
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Online advertising 'provides strong return on investment'
- Jun 30 2010, 11:40 AM Online advertising is proving increasingly popular, it has been claimed.
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Improve data quality and 'boost ROI'
- Jun 30 2010, 11:40 AM Marketers can boost ROI by improving the quality of their customer data, it has been suggested.
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Demand for cloud computing solutions 'on the rise'
- Jun 30 2010, 11:38 AM An increasing number of businesses are using cloud-based solutions, it has been claimed.
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Brands 'must be transparent when collecting data'
- Jun 30 2010, 11:35 AM Companies must be transparent when it comes to collecting and using data, it has been claimed.
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Older people 'at risk of identify fraud'
- Jun 30 2010, 11:34 AM An increasing number of senior citizens are being targeted by identity fraudsters, it has been claimed.
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Business theft and fraud 'on the increase'
- Jun 29 2010, 12:27 PM More than half of businesses have experienced a rise in fraud over the last two years, it has been revealed.
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Companies 'must be reactive and proactive to improve data quality'
- Jun 24 2010, 11:32 AM Companies should take a proactive approach to data quality, it has been suggested.
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Data quality monitoring 'is important'
- Jun 17 2010, 11:13 AM It is important to monitor data quality levels within an organisation regularly, one expert has claimed.
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Use customer data 'to drive results'
- Jun 15 2010, 11:16 AM Businesses should pay attention to their customer profiling data, an expert has claimed.
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Marketing 'has come a long way in recent years'
- Jun 1 2010, 11:50 AM It is now possible to make material more relevant for consumers, an expert has claimed.
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